Data-Driven Insights
The Total Economic Impact™ Of Senzing
Cost Savings And Business Benefits Enabled By Senzing
A FORRESTER TOTAL ECONOMIC IMPACT STUDY COMMISSIONED BY Senzing, October 2025
Discover how the Senzing® entity resolution technology delivers quantifiable cost savings and ROI for its customers. This Forrester Consulting Total Economic Impact™ (TEI) study provides independent analysis of the financial benefits, efficiency gains, and business outcomes achieved by actual Senzing customers.
Smarter, Faster Entity Resolution
Hear from the Forrester Consulting team as they share their independent perspective on the Total Economic Impact™ (TEI) of the Senzing entity resolution technology. This short video highlights key findings and measurable business benefits.
Risk-adjusted benefits over three years
- 226% ROI over three years
- <6 months payback
- $18.5 million reduction in incidents caused by identity mismatches
- $5.7 million in incremental income from new or improved products
- $4.2 million in cost savings from retiring a legacy solution here
Additional Key Findings
Unquantified benefits
Entity-related internal uses of AI
As the composite organization starts to use AI to glean insights from its customer and prospect records, the improved accuracy of its entity data that Senzing enables will result in higher-quality AI outputs.
Incremental revenue from existing products
Senzing improves an organization’s existing entity resolution investments, the composite organization now has more comprehensive and accurate information on each customer.
Improved customer experience
By using Senzing, the composite organization reduces its volume of identity mismatches and consequently decreases the number of customers whose experience is degraded by an identity mismatch.
Frequently Asked Questions About the Forrester TEI Study
What are the key findings and benefits highlighted in the Forrester TEI study?
The Forrester TEI study reveals quantifiable benefits from implementing Senzing entity resolution technology. The study provides specific ROI metrics and payback periods based on real customer experiences.
How can I apply the insights from the Forrester TEI study to my specific business challenges?
The study includes detailed case studies and industry-specific examples that demonstrate how organizations have leveraged Senzing entity resolution to solve real-world business challenges. After downloading the study, you can schedule a demo with our team to discuss your specific needs and how the findings might apply to your organization's unique circumstances and objectives.
Schedule a Demo
Discover the potential of Senzing with a personalized demo from an entity resolution specialist.